FARM EQUIPMENT AND TRACTOR DEALERS
Tractor Dealer Owner: Season Stock, Finance Follow-up and Service
It is a month before sowing and three tractors are booked, but only one has a finance approval and the manufacturer has sent models nobody asked for. A farmer arrives for implements and nobody can find the price list.
We advise on how a dealership is run: stock planning around the farming calendar, finance file follow-up, delivery handover, spare parts and the service bay. We do not advise on crop practice, machine suitability or credit decisions. Those belong to the farmer, the manufacturer and the lender.
Discuss your priorities ↗COMMON CHALLENGES
The pressures
we often see.
- 01Demand follows sowing, harvest and festival dates, yet stock is ordered by habit, so the right model is missing in season and the wrong model sits idle in the yard.
- 02Finance files travel between the farmer, the lender's executive and your office, and nobody owns the status, so a delivery date is promised before the loan is sanctioned.
- 03Implements, trolleys and attachments are sold as an afterthought at handover, so accessory revenue is lost on deliveries that could have carried more.
- 04The service bay is busiest right before the season, and spare parts are ordered after the breakdown, which leaves tractors waiting in the workshop.
- 05Credit is extended to farmers against harvest, but amounts due, promised dates and guarantors are noted loosely, so recovery after the crop is slower than planned.
OUR FOCUS AREAS
Where the work
usually starts.
- 01A pre-season stock plan by model and horsepower, based on last season's enquiries, bookings and deliveries.
- 02A finance file tracker with stages such as documents collected, submitted, sanctioned and disbursed, with a named owner.
- 03A delivery checklist covering registration paperwork, first service date and the farmer's attachments.
- 04Implement and accessory attach rate on each tractor sale, reviewed monthly.
- 05Spare parts reorder levels for filters, belts and tyres, set before the busy months.
- 06Service bay schedule with job cards, parts waiting and promised delivery time.
- 07The credit register: farmer, amount, harvest date promised, guarantor and follow-up date.
- 08Enquiry follow-up sheet, so a farmer who visited in the off-season gets a call before sowing.
START THIS WEEK
Things you can do
before you call anyone.
- List every tractor or equipment enquiry from the last season with the model, the month and the outcome. Mark those who never bought and call five of them this week.
- Make a one-page finance tracker with each open file, its stage and the person at the lender who holds it. Review it every Monday morning.
- Hypothetical example: five tractors are booked for delivery in one fortnight but only two finance files are sanctioned. Decide which three deliveries you will not promise a date for yet.
- Count the filters and belts in the stores against the number of tractors you service. Order the shortfall before the season begins.
A PRACTICAL ENGAGEMENT
Start with the priorities
that matter most.
We begin by understanding how your business runs today, find the gaps, and agree the scope in writing. Recommendations are shaped around your team, your resources and your goals.
- A season stock and booking plan covering the months before sowing and harvest.
- A finance file tracker with stage owners and a weekly status call.
- A service bay board and spare parts reorder sheet agreed with the workshop head.
- A farmer credit register and follow-up calendar tied to harvest dates.
Not the right fit when: This does not fit if the trouble is a lender dispute, a manufacturer agreement conflict or a vehicle registration issue, which need the lender, a lawyer or the transport authority. We do not advise on machines or crops.
Explore a business audit ↗LET’S MOVE YOUR BUSINESS FORWARD
